Rethinking place branding
Kavaratzis Mihalis, Warnaby Gary, Asworth Gregory J.Kniha
Citace v seznamu literatury:
KAVARATZIS, Mihalis, WARNABY, Gary a ASWORTH, Gregory J. (ed.). Rethinking place branding: comprehensive brand development for cities and regions. Cham: Springer, [2015]. ISBN 978-3-319-12423-0.