The essential persona lifecycle
Adlin Tamara, Pruitt JohnKniha
Citace v seznamu literatury:
ADLIN, Tamara a PRUITT, John. The essential persona lifecycle: your guide to building and using personas. Amsterdam: Elsevier / Morgan Kaufmann, c2010. ISBN 9780123814180. Dostupné také z: https://proxy.k.utb.cz/login?url=http://www.sciencedirect.com/science/book/9780123814180.