Tourism branding
Cai Liping A., Gartner William C., Munar Anna MariaKniha
Citace v seznamu literatury:
CAI, Liping A.; GARTNER, William C. a MUNAR, Anna Maria. Tourism branding. Bridging tourism theory and practice. Bingley, U.K.: Emerald, 2009. ISBN 9781849507219. Dostupné také z: https://proxy.k.utb.cz/login?url=http://www.emeraldinsight.com/2042-1443/1.