Marketing cases from emerging markets
Mutum Dilip S., Roy Sanjit Kumar, Kipnis EvaKniha
Citace v seznamu literatury:
MUTUM, Dilip S.; ROY, Sanjit Kumar a KIPNIS, Eva (ed.). Marketing cases from emerging markets. Berlin: Springer, 2014. ISBN 9783642368608. Dostupné také z: http://www.loc.gov/catdir/enhancements/fy1314/2013943336-t.html.