International marketing in the fast changing world
Stöttinger Barbara, Schlegelmilch Bodo B., Zou ShaomingKniha
Citace v seznamu literatury:
STÖTTINGER, Barbara; SCHLEGELMILCH, Bodo B. a ZOU, Shaoming. International marketing in the fast changing world. Advances in international marketing. Bingley, U.K.: Emerald, 2015. ISBN 9781785602320. Dostupné také z: https://proxy.k.utb.cz/login?url=http://www.emeraldinsight.com/1474-7979/26.